Sr. Director of Research
Accounting Today
Michael Green is Senior Director of Research at Arizent, where he leads the development and execution of primary research initiatives across the company’s portfolio of financial and professional services brands, including American Banker, The Bond Buyer, National Mortgage News, Digital Insurance, Financial Planning, Accounting Today and Employee Benefit News.
With more than 25 years of experience in market research and business intelligence, Michael has worked closely with Fortune 1000 organizations to uncover insights on the technologies, consumer behaviors, and market trends shaping business transformation and growth.
A skilled moderator and interviewer, Michael is known for leading thoughtful, insight-driven conversations that connect industry trends and research to real-world business challenges across webinars, executive interviews, conference sessions, and research presentations for senior business audiences. Prior to joining Arizent, he served as Director of Survey Operations at Forrester Research. He holds an MBA from Saint Joseph’s University and a B.S. in Marketing from Thomas Jefferson University.
Accounting firms are under sustained pressure to grow—yet many remain constrained by operating models built for a different era. Static staffing structures, peak-season resourcing assumptions, and linear growth strategies often create inefficiencies during slower periods, strain teams during demand spikes, and limit long-term scalability.
Drawing on new Accounting Today research—including survey insights from U.S. firms with 30+ employees and operational data from organizations implementing flexible talent models—this session examines how leading firms are rethinking work. The findings highlight how flexible staffing strategies, AI-enabled tools, analytics, and technology-supported workflows across audit, tax, and advisory are transforming performance outcomes.
Panelists will explore how aligning talent flexibility with intelligent automation unlocks measurable gains in efficiency, productivity, scalability, and service delivery. Attendees will gain a practical, data-backed framework for building a more agile, resilient, and future-ready operating model—one capable of navigating demand volatility while sustaining growth.
This session is designed for firm leaders seeking operational clarity, strategic alignment, and actionable insight into modernizing their firm’s delivery model.